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Ecomm Team

The Ecomm Team at Rubicon Microproducts is a cross-functional squad dedicated to the success of your omni-channel e-commerce business. We combine platform engineering, integration expertise, and business domain knowledge to deliver e-commerce systems that perform at scale.

Whether you're launching a new storefront, migrating from a legacy platform, or optimizing an existing omni-channel setup, we bring the technical depth and delivery discipline to make it happen.

What We Do

  • E-commerce platform implementation — Shopify Plus, Magento/Adobe Commerce, BigCommerce
  • Custom storefronts and headless commerce (Next.js, Remix, Hydrogen)
  • Platform migrations with full data preservation and zero-downtime cutover
  • Omni-channel integration — connecting online stores to POS, ERP, WMS and CRM
  • Marketplace integrations (Amazon, Walmart, eBay)
  • Performance optimization — Core Web Vitals, server-side rendering, image delivery

Omni-Channel Coverage

True omni-channel requires consistent product data, pricing, inventory and customer records across every touchpoint. Our team designs and implements the data flows and synchronization mechanisms that make this possible — not just at launch, but as your business scales.

Analytics and Conversion

  • GA4 and server-side tracking setup
  • Funnel analysis and A/B testing infrastructure
  • Inventory and sales dashboards in Power BI

Contact us to discuss your e-commerce project.

Our Values in Action

We build transparent, reliable, and sustainable digital systems. Learn who we are, how we work, and how our services, products, and teams connect to create long-term value for your organization.

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Rubicon Microproducts
  • Services
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